How We Used AI to Transform Data Into Revenue-Driving Insights
Discover how Pieo used AI to transform raw market research data into strategic insights that drive measurable revenue. A real-world case study in data-led growth.
Andrew Laity
Andrew is a master of the marketing details most people ignore—but that quietly drive the biggest results. With over a decade of experience in data-driven marketing, he specialises in the unglamorous but essential work: clean integrations, bulletproof tracking, and uncovering insights that fuel smarter, faster growth. As the former founder of marketing tech platform Inphota, Andrew has a rare ability to turn complex data into clear strategy, and experiments into revenue. His “boring marketing” approach has helped high-growth companies like Feeld scale by focusing on what actually works, not what looks good on a personal portfolio.
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Discover how Pieo used AI to transform raw market research data into strategic insights that drive measurable revenue. A real-world case study in data-led growth.

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